[Online Glints ExpertClass] Get Impactful Result with Strategic Marketing CampaignConference, Workshop
Glints Expert Class is a program by Glints to facilitate young professionals who are curious and eager to amplify their skill set. This event will be held live via Zoom [Zoom Link can be accessed on e-voucher after payment successful]
This workshop is suggested for:
Junior Level Campaign Specialist/ Junior Level Marketing Campaign (who are expected that already understand the basic terms in Marketing Campaign and want to practice and explore more in daily work)
A campaign offers measurable indicators of those results, but only if it is set up for success. A well-designed marketing campaign can position your brand as a certain “something” and "powerful" in the mind of your customers, generate leads, and create customers.
In this workshop, you'll learn how to master the fundamentals of Marketing Campaign Strategy along with Kario Teguh Chandra, Campaign Manager at Lazada.
What you'll learn:
- How to Determine Campaign Goals and Objectives
- How to Develop the Key Messages and Visual guidelines
- How to Choose Communication Channel Strategy to Execute The Planning
- How to Evaluate and Measure Your Marketing Campaign
What will you get?
- Full practical insights and skills from the Expert
- Speaker's presentation material
- Practice session with evaluation from mentor
- Sharing and live discussion with mentor
- Supporting tools recommendation for Marketing Campaign
This workshop will be divided into 2 sessions:
- Session 1 (10.00-12-00) : Plan and Launch Campaign Strategy
- Session 2 (13.00-15.00) : Hands on (Mini project and discussion)